Master of Marketing and Innovation Management
Edith Cowan University
Program Overview
The Master of Marketing and Innovation Management at Edith Cowan University is a 2 year postgraduate coursework master’s degree designed to develop skilled marketing managers who can tackle complex business challenges both locally and internationally. The course teaches students how to create value for organisations and customers, conduct market research, bring innovative products to market, manage brands, channels and customer satisfaction, and implement strategic marketing plans.
Academic
2.8 GPA / 65% or above from 4-year bachelor's degree
English Proficiency
IELTS: 6.5/6.0
Career Outcome
- Brand Manager
- Marketing Director
- Marketing Manager
- Market Researcher
- Product and Advertising Manager
- Sales Manager
Majors
- Project Management
- Business Analytics
- Information Systems
Accreditation | Membership
- Australian Marketing Institute
Graduate Eligibility
- Bachelor of Business Administration
- Bachelor of Business Management
- Bachelor of Business Studies
- Bachelor of Information Management
Available Scholarships
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